The Scion Group
Working with the Scion Group was an absolute pleasure. When we started working with Scion they had about 15 properties in college towns throughout the US. Over the 2 years we worked with them, we assisted in scaling their ownership to over 50 properties, each with their own unique brand to be competitive in their respective markets.
Task
Creating multiple brands that could stand apart from each other, while all being under one parent company.